This summer, it’s a staycation or Caribbean vacation
The dominant theme explaining what is happening to international travel is not so much COVID-19 as it is governmental reaction to the virus and the travel restrictions imposed in response to it. For example, summer bookings to China, Japan (which is welcoming no foreign spectators for the Olympics), Thailand and Australia, which are effectively closed to visitors, are just 2%, 4%, 2% and 10% respectively.
In travel terms, Europe, looks set for another disappointing summer, with the possible exception of Albania, at 73% of 2019 levels. Greece (49%), Serbia (38%), Iceland (35%) and Malta (35%) are currently set to outperform other regional mainstream destinations. Greece and Iceland, along with Croatia, have been consistently vocal in their enthusiasm for visitors and have consistently made public promises to welcome tourists who have been vaccinated. Bookings to Portugal currently stand at 32%; however, following the UK’s decision last week to remove the country from its green list, they are likely to slow. The strongest origin markets for travel to Mediterranean destinations are Germany, France and the USA, where current outbound bookings stand at 37%, 42% and 24% of 2019 levels respectively.
The one region of the world where a significant amount of international travel is taking place is the Americas, driven mostly by US citizens travelling to Mexico, Central America and the Caribbean for a holiday and slightly by Latin Americans going to the USA for a COVID-19 vaccination. Destinations performing strongly in the summer bookings stakes include Mexico (86% of 2019 levels), the Dominican Republic (83%) and Aruba (108%), which have steadfastly remained open to tourists and the Bahamas (81%) and Puerto Rico (140% ahead), which are allowing vaccinated travellers to enter without restriction.
Summer bookings to some parts of West Africa are also holding up relatively well, most notably Ghana and Nigeria (both at 73% of 2019 levels) and Senegal (77%). However, in these cases, travel is dominated by people visiting friends and relatives.
Olivier Ponti, VP Insights, ForwardKeys commented: “It is now clear that for most of the world, a summer holiday abroad is a dream; and a staycation is the reality. Travel businesses in general, and airlines in particular, will face more substantial losses, as many countries combat COVID-19 by closing their borders and imposing severe restrictions on flying internationally. However, certain destinations, particularly in Central America and the Caribbean, which are highly dependent on tourism, are taking an alternative approach. By requiring vaccination and/or proof of negative COVID-19 tests, they are showing the world that it is possible to have a summer season.”
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